Anatomy of a niche publisher: Everyday Carry covers the cult of pocket gear

Digiday :: Around 1 million people visit Everyday Carry, which hopes to take in $1 million in its first year. That’s in part due to an affiliate deal with Amazon, which accounts for 20 percent of its revenue.

Read Ricardo Bilton, digiday.com

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Anatomy of a niche publisher: Everyday Carry covers the cult of pocket gear

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